Marketing Your Power Washing Services
If you want to succeed, you've got to get noticed. An inadequate marketing plan is
usually the reason 90% of all small businesses fail within the first two years. It
really doesn't matter how good you are at cleaning if you can't convince your customer you
are the best company to use for their cleaning needs.
Contractors with many different areas of expertise wrote many of the chapters in this book,
explaining how they very successfully marketed their services. The essential information found
in the book will help you reach your goals faster.
Table of Contents
The Nuts and Bolts
- Marketing Basics
- Marketing Demographics
- Developing a Marketing Plan
- Serving Multiple Markets: Making the Move from Residential to Commercial
to Industrial Work
- Marketing Tools o Marketing Magic
- Advertising with Print Media
Getting Industry Specific
- Commercial Flatwork
- High Rise Marketing and Strategy
- Restaurants, Restaurants and More Restaurants
- A Contractor's Guide to Marketing Kitchen Exhaust Cleaning
- Marketing Your Awning Cleaning Business
- Marketing Fleet Washing
- Marketing Graffiti Removal
- Marketing House Washing and Flatwork
- Restoration
- Marketing Wood Restoration
Appendix
Glossary of Marketing Terms
Industry Related Trade Associations and Publications